Monday, January 21, 2013

Five Dollar Eleven Inches

-"Subway Response To 'Footlong' Controversy: Name 'Not Intended To Be A Measurement Of Length'"
-Published by Cavan Sieczkowski on January 19, 2013
-The Huffington Post 
-http://www.huffingtonpost.com/2013/01/19/subway-response-footlong-controversy-measurment_n_2511316.html?utm_hp_ref=business

     Ever taken a measuring tape and measured a sandwich? A teenager named Matt Corby ordered a "footlong" sandwich from Subway and decided to measure it with a measuring tape, in order to prove it being twelve inches long. He measured eleven inches, took a picture, and posted it on the Subway Australia's facebook page captioning it "subway pls respond". The photo received over 100,000 likes and had more and more people measuring their own sandwiches, finding measurements like eleven or eleven and a half inches, instead of twelve. Subway Australia responded to Corby's picture claiming that "footlong" is simply just a name to the sandwich, not a measurement, and restaurants are not going to measure each time they serve their sandwiches. Apparently, Subway food distributors provide less food, while increasing their prices, each year. Not only have their breads' lengths shortened, their cold cut sizes have decreased by twenty-five percent. Although this issue might have brought confusion and devastation in Subway customers, one can be nearly positive that nothing can stop customers from visiting Subway to have a healthy and delicious meal, even if their sandwiches are a few inches short.

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